The printed TV guide magazine on the coffee table has a pretty direct line to the on-screen menus we use today.
For decades, finding out what was on television meant checking a printed weekly guide. That format has largely been replaced by interactive, on-screen versions built into TV hardware and apps.
Cable and satellite providers were among the first to bring the schedule on-screen, letting viewers browse upcoming programming with a remote instead of flipping pages.
As streaming apps became the primary way many households watch TV, navigation shifted again — from scheduled time slots toward app-based menus and search, since streaming content generally isn't tied to a fixed broadcast time.
Interface design varies widely between streaming platforms and devices — our Devices page covers which platforms ApolloStreamTV is designed to run on, and our How It Works page walks through the general app experience.
Compare subscription options and device support to find the plan that fits your household.
